CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •
CHARMING MACHINES x IYK •

Idiotic invention

From:

Account Team

To:

Creative Team

Subject:

re: Agency brainstorm

We need to crack this brief in the session tomorrow.
Blue-sky. Out-of-the-box. Something no one’s seen before.
A machine, a product tweak. Invent. Fill the room with your genius.

Don’t let the details hold you back.
We’ll totally back you.

See you in the brainstorm.

From:

Account Team

To:

Creative Team

Subject:

re: Agency brainstorm

We need to crack this brief in the session tomorrow. Blue-sky. Out-of-the-box. Something no one’s seen before. A machine, a product tweak. Flip the script. Fill the room with your genius. Don’t let the details hold you back. We’ll totally back you.

Let’s make magic.

See you in the brainstorm.

Nobody thought that the output of panic brainstorms would see the light of day.

That changes at The Art of PR show on September 20th.

The inventions

Fresh from the invention engine

FRESH FROM THE INVENTION ENGINE

NOTHING HAS COME OFF THE LINE YET.

Have a spin on the Invention Engine

Submit an invention

Creatives? More like bloody magicians.

Send us your shelved inventions and let the world bask in your genius.

We’ll feature the best here, and some may even make an appearance at
The Art of PR at Coningsby Gallery from 20 September.

Creatives? More like bloody magicians.

Send us your shelved inventions and let the world bask in your genius.

We’ll feature the best here, and some may even make an appearance at
The Art of PR at Coningsby Gallery from 20 September.

🚨 Terms

Change the names to protect the innocent. The brand, the client, yourself, or whoever said “let’s make it more ownable”. We’re not fussed. By submitting an idea, you agree that we can use it on this site and/or as part of the show. Please only send work you’re free to share, won’t get you sacked or us sued.

Don't just take our word for it…

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

Continuous carousel with 5 testimonials. Playing

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

So how will this get this through legal?

Head of Culture & Trends, London

I love this. For next year.

Global Head of Brand Purpose

Maybe the same thing, but smaller?

Senior Director of Earned Media, EMEA

Let’s park it for now.

Group Creative Director (Fractional)

Have you read the brief?

VP, Integrated Storytelling

Continuous carousel with 5 testimonials. Playing

With love

YK.

IYK

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

CHARMING MACHINES x IYK •

Idiotic invention

From:

Account Team

To:

Creative Team

Subject:

re: Agency brainstorm

We need to crack this brief in the session tomorrow.Blue-sky. Out-of-the-box. Something no one’s seen before.A machine, a product tweak. Invent. Fill the room with your genius.Don’t let the details hold you back. We’ll totally back you.See you in the brainstorm.

From:

Account Team

To:

Creative Team

Subject:

re: Agency brainstorm

We need to crack this brief in the session tomorrow. Blue-sky. Out-of-the-box. Something no one’s seen before. A machine, a product tweak. Flip the script. Fill the room with your genius. Don’t let the details hold you back. We’ll totally back you.Let’s make magic.See you in the brainstorm.

Nobody thought that the output of panic brainstorms would see the light of day.That changes at The Art of PR show on September 20th.

The inventions

Fresh from the invention engine

FRESH FROM THE INVENTION ENGINE

Have a spin on the Invention Engine

Submit an invention

Creatives? More like bloody magicians.

Send us your shelved inventions and let the world bask in your genius.

We’ll feature the best here, and some may even make an appearance atThe Art of PR at Coningsby Gallery from 20 September.

Creatives? More like bloody magicians.

Send us your shelved inventions and let the world bask in your genius.

We’ll feature the best here, and some may even make an appearance atThe Art of PR at Coningsby Gallery from 20 September.

Thanks for sharing!

Submit an invention

🚨 Terms

Don't just take our word for it…

Don't just take our word for it…

We need to crack this brief in the session tomorrow.
Blue-sky. Out-of-the-box. Something no one’s seen before.
A machine, a product tweak. Invent. Fill the room with your genius.

Don’t let the details hold you back.
We’ll totally back you.

See you in the brainstorm.

Nobody thought that the output of panic brainstorms would see the light of day.

That changes at The Art of PR show on September 20th.

We’ll feature the best here, and some may even make an appearance at
The Art of PR at Coningsby Gallery from 20 September.

We’ll feature the best here, and some may even make an appearance at
The Art of PR at Coningsby Gallery from 20 September.